In this episode of The Winning Ecommerce Experience Show, John Boone, Founder and CEO of Pure Web Results, discusses different ways Ecommerce brands, especially small businesses, can take advantage of the opportunities during the pandemic. He also focuses on how brands should build an authentic messaging to connect with their customers.
In this episode of The Winning Ecommerce Experience Show, Josh Boone, founder of Pure Web Results, discusses why it's important for Ecommerce businesses to take advantage of opportunities presented by the pandemic. Specifically, Josh discusses.
- How to build a deep and authentic branding message to connect with your customers
- How to try different channels including unconventional ones like reddit to understand your customers
- Why big brands have a blind spot that you can take advantage of
Josh is CEO of Pure Web Results, a consulting firm that helps Ecommerce brands sustainably scale through holistic, data-driven marketing frameworks.
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