Description by @egarbugli

David Cancel, 5x entrepreneur and CEO of Drift, the world's first conversational marketing and sales platform.

In this episode, learn:

  1. The two major shifts that led to the creation of Drift
  2. How to differentiate a SaaS business in the age of commoditized software
  3. The systems David set up to reduce the impact of ego on the internal decision-making processes

Episode details

Serial entrepreneur David Cancel shares unique customer development strategies and explains why all businesses will eventually become customer centric.

Published on Nov 26, 2019 in Technology
US English

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