Description by @gregleach13
Leveraging partnerships tends to be the last channel as part of your marketing mix but why is that? In some cases it can unlock massive growth opportunity not just to immediately drive customer growth but to also build a brand.
In today's episode of the Growth Equation we have brought on Sebastian Hayto who is the brand partnership lead at Harry's. Sebastian brings a unique perspective of how to partner and work with the right brands that scale organizations. He has also had a chance to help be part of Harry's hyper grow from their early stages and now part of their exit as it goes into the next phase of growth.
This is an amazing episode to learn the right way to build brand partnerships for both the short & long-term.
Episode details
Leveraging partnerships tends to be the last channel as part of your marketing mix but why is that? In some cases it can unlock massive growth opportunity not just to immediately drive customer growth but to also build a brand.
In today's episode of the Growth Equation we have brought on Sebastian Hayto who is the brand partnership lead at Harry's. Sebastian brings a unique perspective of how to partner and work with the right brands that scale organizations. He has also had a chance to help be part of Harry's hyper grow from their early stages and now part of their exit as it goes into the next phase of growth.
This is an amazing episode to learn the right way to build brand partnerships for both the short & long-term.
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