Uncensored CMO, hosted by Jon Evans, uncovers the bullshit and carefully managed PR messages to explore the good, the bad and quite frankly downright ugly truth about marketing.

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Latest Episodes

Cadillac’s re-launch of an iconic car brand for a new era

Cadillac is an iconic American brand who are navigating the shift to electrification in the automotive industry and have partnered up with 72andSunny to launch their b...

Rob Mayhew on the untapped creator opportunity in B2B, London vs New York and using social media as a brand

Rob Mayhew joins Jon for bonus episode, talking about his big move to New York City, becoming a full-time content creator and how brands can work with creators like hi...

Rare Beauty: the story behind the success of Selena Gomez’s make up brand - Katie Welch

Rare Beauty is a brand built on the inclusive approach to beauty set by their celebrity founder, Selena Gomez. They've taken the US market by storm and so I'm speaking...

Yum! CMO on cultural relevance, being innovative & creative risk taking (Taco Bell, KFC, Pizza Hut) - Ken Muench

This episode is a QSR masterclass. Ken Muench is the CMO of Yum! brands, who own Taco Bell, KFC and Pizza Hut. I speak to Ken about how he started the agency that got ...

Creativity & Consistency: driving growth for the worlds largest beer brands - Marcel Marcondes

Marcel Marcondes is the CMO of AB InBev, who run the largest portfolio of beer brands in the world. Stella Artois, Corona, Michelob Ultra and Budweiser are all under t...

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